A DIFFERENT RIVER

End-to-End Film Production | Integrated Campaign | Creative Leadership

Objective

Develop, finance, produce, and position an original short film centered on a student athlete while building an audience and generating support for production.

Audience

Film audiences, prospective supporters, creative communities, festival audiences, alumni networks, cast and crew stakeholders.

My Role

Writer • Producer • Director • Composer / Score

Communications Strategy + Campaign Planning

Developed the film’s creative positioning and crowdfunding communications strategy, connecting the story, project needs, promotional materials, and audience outreach into a unified campaign.

Writing + Message Development

Wrote the screenplay and developed campaign messaging, project descriptions, promotional copy, and narrative positioning.

Graphic + Visual Communications

Directed the film’s creative visual identity and promotional presentation across production and campaign materials.

Videography + Multimedia Production

Led the project through creative development, pre-production, production, and post-production while coordinating filmmaking workflows, creative teams, scheduling, and production requirements.

Impact

Successfully achieved the project’s crowdfunding goal, demonstrating the ability to turn a creative concept into audience action and financial support. The film remains in the festival-submission process.

Keywords: Creative Direction • Story Production • Scriptwriting • Production Management • Pre-Production • Budgeting • Directing • Post-Production • Audience Development • Campaign Strategy

Link to Crowdfunding Campaign >